119 Views |  Like

Custom Minx nails and tattoos at Vivienne Westwood Autumn- Winter 2012/13 Red Label collection

Vivienne Westwood often uses Minx nail wraps for her Fashion Week shows and this season was no exception, in fact this time she took it even further and used custom Minx nails and tattoos at her Vivienne Westwood Autumn- Winter 2012/13 Red Label collection at London Fashion Week.

Minx nail stylist Hollie Wakefield appling custom Minx at Vivienne Westwood at London Fashion Week

Minx nail stylist Hollie Wakeham appling custom Minx at Vivienne Westwood at London Fashion Week

Following the success of last season’s Minx at Vivienne Westwood Spring/ Summer 2012 , Minx co-founders Janice Jordan and Dawn Lynch-Goodwin were requested to customize the Vivienne Westwood show nails for a second season.

Custom Minx nails and tattoos at Minx nail stylist Hollie Wakefield appling custom Minx at Vivienne Westwood at London Fashion Week

Custom Minx nails and tattoos at Vivienne Westwood at London Fashion Week

“The nail brief was very specific with the key point being that the nail coatings were to look and feel  like the surface of a skateboard,” Janice explained.  “We had not created that texture before, but we experimented and developed that exact texture that we are calling the ‘Touch Me, Feel Me’ Minx.”

Custom Minx nails and tattoos at Vivienne Westwood at London Fashion Week

Custom Minx nails and tattoos at Vivienne Westwood at London Fashion Week

Minx requested nail stylist and all-round Minx guru Marian Newman to lead the nail stylist team backstage.

Custom Minx nails and tattoos at Vivienne Westwood at London Fashion Week

Custom Minx nails and tattoos at Vivienne Westwood at London Fashion Week

Marian said of the custom Minx

The Minx coatings were just as the brief described:  rough, grey and abrasive, just like the surface of a skateboard

Minx nail stylist Laura White at Vivienne Westwood at London Fashion Week

Minx nail stylist Laura White at Vivienne Westwood at London Fashion Week

Marian’s nail team was comprised of veteran nail stylist Monica Rohipoll, Kirsty Meakin and five lucky nail technicians who secured their place on Marian’s team by winning a contest sponsored by Minx nails (what an awesome opportunity!)

Minx nail stylist Laura Street at Vivienne Westwood at London Fashion Week

Minx nail stylist Laura Street at Vivienne Westwood at London Fashion Week

Laura Streeter, Laura White, Sarah Marr, Hollie Wakeham, and Samantha Yates experienced their first fashion week show at Vivienne Westwood, applying custom Minx and hand-applied tattoos to the fingers and toes of the models.

Minx nails at Vivienne Westwood at London Fashion Week
Minx nails at Vivienne Westwood at London Fashion Week

I’ve included the picture above, because as well as the custom Minx, how gorgeous is that clutch? (I love a bit of animal print!).

Custom Minx nails and tattoos at Vivienne Westwood at London Fashion Week

Custom Minx nails and tattoos at Vivienne Westwood at London Fashion Week

Pictures by Becky Maynes